Category Archives: Marketing for Coaches and Mentors

Specialist marketing and public relations consultancy for coaching and mentoring professionals. Clients are limited to a select handful to ensure that areas of expertise are not duplicated, and there is not a conflict of interest. It is also imperative that each client gets a unique offering within this niche market, hence the selectivity.

Next “Market Your Practice Without Spending a Cent” Workshop on Friday 26th October 2012

You’ve asked for it, so here it is: I will be running the next full day workshop on Friday 26th October 2012 at the Pretoria Work-based Learning Centre – 2 minutes walk from the Hatfield Gautrain Station! Only R995 per … Continue reading

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The Festive Season is the BEST Time to Work on Your Business

Just as we were winding down for the December holidays, I sent a proposal through to a potential new client. In the preliminary meetings that we had had, much stress had been placed on the fact that this was a … Continue reading

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What Kind of a Marketer Are You?

When I work with my clients, we start by looking at all the options available today.  Apart from my regular clients, I also consult short-term (about 2 or 3 sessions of a one to two hour duration each) with professionals … Continue reading

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Branding Your Car

In my workshop, Market Your Business Without Spending a Cent, the one form of advertising that I do refer to that does require expenditure is vehicle signage.  I have to admit to being slightly ambivalent about vehicle signage for a … Continue reading

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